I've done this product management thing for around a decade across several industries - healthcare, cloud storage, manufacturing, telecom. I've done Agile development in the age of post-its and sharpies as well as alone in my basement over Zoom, FigJam and Jira. Over time, I've developed what I've considered to be my practice on what and how I operate as a Product Manager - What tools and methods do I use and why? What do I bring to a new company and what do I adapt to the current culture?
The Playbook shows how I use product to address common product scenarios.
The Onboarding Guide details how I spend the first 90 days at a new company to drive the most impact.
The Release Checklist creates my method to successfully launch any product at any organization.
Forming Purpose describes how I unite the team around a common goal.
Opportunity Discovery describes the different methods I use to find and verify new bets and features.
Development Teamwork lists how I operate with a development/delivery team.
Product Packaging highlights the skills I utilize to package and launch new products.
Storytelling in Product demonstrates how I collect, popularize and weave data together to make sure I’m telling the right story at the right time to the right people.
AI Product Management captures my thoughts about how I’m noticing the Product Management profession change based on the influx of AI (GenAI/ML/LLM) products in the past few years.
My goal in product management is to work the most efficiently to bring the best products to market. I do this by:
The following are guidelines that I've pieced together over the years around what products I choose to work on and how I approach those products.